EMERYVILLE, Calif. - Clif Bar & Company, maker of a top-selling energy bar in convenience stores nationwide, announced a new flavor, Coconut Chocolate Chip, as well as new recipes for two popular flavors: Apricot and Peanut Toffee Buzz.

The Coconut Chocolate Chip Clif Bar is a unique flavor combination to the energy bar category. In addition, Apricot now features 50 percent more apricots to give every bite a zesty apricot flavor. Peanut Toffee Buzz has even more peanut butter and more real toffee pieces to enrich the taste of every bar.

Coconut Chocolate Chip, Apricot and Peanut Toffee Buzz made with 70 percent organic ingredients and have an optimal blend of carbohydrates, protein and fiber for sustained energy.

For more on innovations in the alternative snacks category, which includes energy bars, be on the lookout for the upcoming August issue of NACS Magazine, a special edition capturing 50 years of NACS of industry innovations.