HACKETTSTOWN, N.J. - Mars Chocolate North America??s Marathon Bar brand, the official energy bar of the Rock 'n?? Roll Marathon Series, is pounding the pavement this summer and encouraging athletes to take the Marathon Bar Pledge to declare how they "Rock On" for their health in 2012, as well as enter for a chance to win great training gear and prizes.
Fans are encouraged to "Like" Marathon Bar on Facebook to make a personal pledge to their health once a week and share with other like-minded athletes what inspires them to lead an active and healthy lifestyle. Each week, pledge participants will be eligible to win prizes such as training gear, Rock 'n?? Roll Marathon Series race entries, Marathon Bar products and more. In addition, athletes gain access to nutrition and training tips from experts in each field, support and encouragement from Team Marathon Bar members, as well as tools to help them train no matter what sport they specialize in.
"With more and more people making a push to lead an active, healthy lifestyle, the Marathon Bar pledge is the perfect platform to keep yourself accountable, encourage others, and build a community of like-minded individuals and showcase the taste and nutrition credentials of our Marathon bars," said Ellen Thompson, marketing director, Mars Chocolate North America. "We are excited to celebrate and reward athletes of all skill levels who make the pledge to 'rock on?? with Marathon in 2012."
Leading the 2012 Marathon Bar athlete community will be a well-rounded cast of all-stars including marathon bronze-medal winner and American record holder Deena Kastor, and health and wellness expert Dr. Janet Brill. Both women will provide Marathon Bar community members with nutrition, training and preparation tips and advice, and join the community at select races and special events throughout the year.
"While running may be an individual sport, I know the importance of training with a strong team," said Kastor. "As both an elite athlete and busy mom-on-the-go, I am very eager to provide as much motivation and guidance as possible so my fellow Marathon Bar athletes can fit workouts into their already active lives so they can run their day, their way this season."
Marathon bars can be found at select mass, food, drug and convenience stores or online and are available in both protein and energy bars ?" both available in seven flavors.