High’s of Baltimore Donates $20,000 to Hurricane Relief | NACS Online – Media – News Archive
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High’s of Baltimore Donates $20,000 to Hurricane Relief

The chain ran a campaign that gave a dime from every cup of coffee sold during a specific time frame.
November 10, 2017

​BALITMORE – High’s of Baltimore raised $20,000 for hurricane relief from Harvey, Irma and Maria. The chain donated the funds to the American Red Cross to support their relief efforts in communities impacted by those storms.

“Through independent customer donations and a coffee promotion where $.10 of every cup sold was donated across all 46 stores, High’s has raised $20,000 for the American Red Cross’ relief efforts,” said Brad Chivington, general manager of High’s, in a statement.

“We would like to thank our outstanding associates and amazing customers for their generous contributions to aid those who were negatively impacted by the recent natural disasters. A hundred percent of the proceeds collected will be going to the American Red Cross to help in their effort to get much needed supplies and aid to those in need.”