Iconic Coke Bottle Approaching Centennial

Coca-Cola bottle is getting ready to celebrate its 100th birthday.

July 10, 2015

CHICAGO – The Chicago Tribune this week profiled one of the most iconic designs of the last century, the classic green glass Coca-Cola bottle, which will celebrate the 100th anniversary of its patent on November 16.

“The bottle has been celebrated by pop artist Andy Warhol, featured in a painting by Salvador Dali and lauded by the late industrial artist Raymond Loewy as the ‘perfect liquid wrapper’,” writes reporter Katherine Skiba.

For a bit of design history, the bottle was designed by a team including Alexander Samuelson, a Swedish immigrant and shop foreman at the old Root Glass Co. in Terre Haute, Indiana. While the drink began as a fountain beverage in 1886, it was later sold in bottles so that people could enjoy the drink anywhere.

According to Coca-Cola historians, brown or clear straight-sided bottles were initially used, but Coca-Cola set out to design a unique package in order to set it apart from competitors and imitators.

The design was honored at the National Archives in Washington, D.C., earlier this week, in commemoration of the approaching centennial of its design patent. According to the Chicago Tribune piece, U.S. Commerce Secretary Penny Pritzker, who oversees the Patent Office, is a fan of Coke Zero and lauded Coca-Cola and its glass bottle as "American icons."

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