Kristen is currently a Director at Nielsen and manages the US Consumer Product Leadership team focusing on POS tracking and content services for all channels, markets and accounts, including Grocery, Drug, Mass, Convenience, Liquor, Club, Dollar, Office and Walmart.
Prior to Nielsen, Kristen worked in marketing at Target Corporation. In addition to managing loyalty programs and developing consumer campaigns, Kristen led the new product development efforts to establish an enhanced value proposition for the Target card, serving Target’s most loyal guests.
Prior to pursuing her MBA, Kristen worked at Carlson Marketing Group where she was responsible for developing and marketing consumer loyalty programs for Visa, USA. She began her career at Minnesota Life as part of their management development program and went on to manage their new business proposal team.
Kristen graduated from the University of London with a MBA and the College of Saint Benedict with a B.A. degree in Business and Sociology.
Kristen currently resides in Chicago, Illinois and in her free time enjoys spending time with family and friends, volunteering, cooking and exploring new places in the US and abroad.