NACS 50th Anniversary: Celebrating 50 Years

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Douglas Burdick
Director, Creative Strategy
Integrate, Inc.

For 29 years, Douglas Burdick has written, directed and produced design and marketing communications programs that have had strategic benefit and tactical impact for his clients. Through a deep understanding of consumer decision-making and business value creation, he has established strategic frameworks that identify and clarify the foundations of brand identity, retail experiences and marketing communications. In his creative work, he simplifies complex ideas and persuasively articulates brand messages for technology firms, financial and professional services providers, retailers and consumer products manufacturers.

He joined Integrate in 2001 and currently leads the firm’s brand strategy and digital practices where his experience has helped clients as diverse as Limited Brands, Gold Toe Moretz, Dean and DeLuca, Lowes, Emerson Network Power,  White Castle Systems, Chemical Abstracts Society, Certified Oil, and most recently, Tom Thumb. Burdick’s work has received national industry awards from Communication Arts, ID Magazine, The American Advertising Federation and How Design Conference.