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NACS has developed marketing and promotional opportunities that provide you with customized, one-stop shopping for exhibitors. No matter what your goals are for the Show, these products will help you extend your reach to buyers in the convenience store and petroleum retailing industry.
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expand all | contract all
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If you want to... |
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Strengthen Brand Awareness |
Launch a New Product |
Generate Booth Traffic |
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Cool New Products Advertising – NACS Magazine Show edition
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Cost: $1700 One of the most popular features in NACS Magazine, the Cool New Products section, is an advertorial-style listing of new products, services or packaging innovations in the October issue. For added value, your new product listing is also displayed at nacsonline.com for three months following the printed publication.
For more information, contact Jennifer Nichols, advertising manager, at (703) 518-4276. |
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Cool New Products Preview Room
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Cost: Prices begin at $500 and increase based on space used The Cool New Products Preview Room is a must for anyone launching a new product into the convenience channel. Buyers use hand-held scanners to create their own customized product lists. The Preview Room includes new areas to help buyers easily locate new products. This year, products will be categorized as follows:
- Retailer Top Picks
- New Merchandising
- New to the Channel
- New Packaging
- New Flavors
- Wellness
- Green
All participants receive a post-Show list of all attendee leads for their Cool New Product. For more information, contact your NACS exhibit account manager at (703) 684-3600. |
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Cool New Products Video Kiosk
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Cost $700 Located in a high-traffic area outside the Cool New Products Preview Room, the 42” video screen includes a rotation of 30-second commercials about new products and services debuting at the NACS Show. Contact your NACS exhibit account manager at (703) 684-3600. |
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Congreenience Store
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Cost: Please call for details Sustainability is a hot topic across the business community and convenience stores are no exception. Retailers will go to the Congreenience Store to look for what’s new in energy-efficient appliances, coolers, lighting, store materials and more. Located right on the expo floor in a high-traffic area, the Congreenience Store is a must for any exhibitor with sustainable, cost-saving solutions for convenience retailers. Buyers use hand-held scanners to create their own customized product lists.
All participants receive a post-Show list of all attendee leads for their product. For more information, contact your NACS exhibit account manager at (703) 684-3600. |
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NACS Show Program and Directory Listing
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Cost: $1,000-$8,000 The NACS Show Program and Directory is the premier buyer’s guide used by 8,000+ retailers, wholesalers and distributors actively seeking products and services onsite and after the Show. For more information, contact Jennifer Nichols, advertising manager, at (703) 518-4276. |
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Hotel Room Drops
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Cost: $6,000 Deliver your literature and/or product samples directly to buyers at the NACS Show. This is the only way to get your company information dropped at the doorstep of thousands of retailers staying within the NACS Show hotel room block. For more information, contact Matt Danzig at (703) 518-4281. |
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NACS Show Attendee Lists (Pre- and Post-Show)*
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Cost: $100-$450 Send targeted pre- or post-Show promotional material and invitations directly to NACS Show buyers. This product is sold through EPIC, the NACS Show registration company. Please contact Mike Bridges at (800) 521-7621. |
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NACS Magazine Advertising*
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Cost: Please call for details NACS Magazine is the official publication of the NACS Show. The September preview issue highlights exclusive NACS Show material only NACS can provide. The October issue will be distributed in all major areas of the convention center as well as major hotel room blocks. For more information, contact Jennifer Nichols, advertising manager, at (703) 518-4276. |
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nacsonline.com and nacsshow.com
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Cost: $800-$1,800 NACS Online is an indispensible resource for NACS members and people seeking information about the industry, products and services, the NACS Show and other NACS events. Web ads are available on a monthly basis. Space is limited. For more information, contact Jennifer Nichols, advertising manager, at (703) 518-4276. |
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NACS TV Commercials
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Cost: $5,000 - $10,000 NACS TV is the official news source covering the NACS Show. Commercials shown during this special NACS Show edition of NACS TV are shown once an hour for 24 hours, for three days of the Show. Buyers will see your message on the big screen before packed general sessions, in hotel rooms, on shuttle buses and throughout the convention center. 30-, 60-, and 90-second commercial spots are available as well as customized packages. For more information, contact Jennifer Nichols, advertising manager, at (703) 518-4276. |
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NACS TV Ticker
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Cost: $250 List your company name and booth number (up to 25 words) on a continuous loop at the bottom of the NACS TV screen. For more information, contact Jennifer Nichols, advertising manager, at (703) 518-4276. |
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NACS Connect*
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Cost: Every exhibitor receives a free basic online listing. Call for upgrade and package pricing. Home to over 40,000 visitors last year, NACS Connect is the official online directory, search engine and planning tool for the NACS Show. For suppliers, our NACS Connect online packages extend retailer outreach from a few days on the show floor to 365 days a year. Opportunities include: ownership of the show search engine; prominent ad placement on the most trafficked pages; pre-show lead generation and targeted outreach; and more. Contact Ed Gorey at (410) 402-1070 to secure your online package today. There are a limited number of online packages available, so act now! |
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NACS Show Daily*
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Cost: Please call for details Onsite advertising is a key strategy to reaching buyers at the Show. That is why NACS and Ascend Media are teaming up to produce the only official NACS Show Daily. 8,000 copies will be distributed in 15 racks through the convention center, deposited at rooms in nearby hotels, as well as distributed by staff all three days of the NACS Show—a total of 26 key distribution points. Contact Brooke Bollinger at (913) 344-1316 for marketing opportunities. Click here for the rate card. |
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Business Appointment Center*
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Cost: $250-$5,800 NACS Business Appointment Centers (BAC) are blocks of meeting rooms near the expo floor designed exclusively for NACS Show exhibitors to host meetings, make presentations, negotiate contracts and do anything else that helps maximize their time at the NACS Show. |
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*Note: Bulk pricing discounts cannot be combined with any other NACS discount offers. Excluded from bulk pricing discounts - NACS Show Attendee Lists, NACS Magazine advertising, eventLeads, NACS Show Daily advertising, and Business Appointment Centers. |
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 | Pre-orders for Cool New Products have closed. Stop by the Preview Room in Las Vegas starting October 18 to check space availability. |
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