OAKLAND, Calif. – “American Idol,” the top-rated show on TV, long known for its successful product placements and advertising tie-ins, has a new one: ice cream.

Edy’s Slow Churned ice cream debuts five “American Idol” flavors: Choc 'N Roll Caramel, Hollywood Cheesecake, Soulful Sundae Cone, Triple Talent and Take the Cake. Ice cream lovers can cast votes for their favorite flavors at Slowchurned.com.

The winning Edy's Slow Churned American Idol ice cream flavor will earn a permanent spot in the Slow Churned ice cream line up. The five flavors will be available through August 31.

“Edy's is delighted to bring ‘American Idol’ excitement to the freezer aisle." Suzanne Ginestro, Edy's senior brand manager, said in a press release.