Marketing/Merchandising News
Kansas Smoking Ban Applies to Wichita, Judge Rules
A District Court judge lifted the restraining order that prevented the statewide indoor smoking ban from applying to Wichita businesses.
Posted Sep 2, 2010
Arizona Lottery Posts Largest Lottery Gain in Nation
Arizona lottery retailers earned $37 million in commissions for the year.
Posted Sep 2, 2010
Do Away With the Middleman?
Costco wants a Washington State November ballot initiative to pass that would allow the retailer to sell liquor directly from its Washington warehouses.
Posted Sep 1, 2010
Roll-Your-Own Cigarette Machine Use on the Rise
Roughly 150 tobacco outlets across 20 states have deployed high-speed roll-your-own machines that produce cigarettes that cost in many cases half that of a carton of premium smokes.
Posted Aug 31, 2010
Governor Paterson Predicts "Uprising" Over Cigarette Tax Collection
New York governor said he's concerned about possible "violence and death" over the state's plan to collect cigarette taxes from Indian reservations.
Posted Aug 31, 2010
Quaker Ups its Oatmeal Game
Company to create new campaign and boost ad spending by 50 percent.
Posted Aug 30, 2010
Target Unveils Customized Ad Technology
“My TargetWeekly” offers deal alerts, shopping lists and mobile integration.
Posted Aug 30, 2010
Californians to Vote on Cigarette Tax Increase
Proposal for a nickel per cigarette tax increase will be on the voter ballot in 2012.
Posted Aug 26, 2010
Arkansas Lottery to Rollout Lottery Vending Machines
Commission set to deploy 100 lottery vending machines in retail outlets as early as next month, amidst stiff public opposition.
Posted Aug 24, 2010
Brown Bear Car Wash to Celebrate 53rd Anniversary With Free Car Washes
Over the past four years, the Seattle-based company has washed 78,760 cars during its annual “Free Car Wash Day.”
Posted Aug 24, 2010
Utah to Debate Flavored Tobacco Ban
Proposal seeks to ban flavored nicotine candies and mints, tobacco and moist snuff.
Posted Aug 23, 2010
Public Media Works to Place 7,000 Kiosks in Convenience Stores
The agreement includes committed financing for the first 1,500 of the DVD and gaming units in the United States.
Posted Aug 20, 2010
Walmart to Reverse Rollbacks, Reduce Ad Spending
Walmart's new U.S. president plans to reverse many of the retailer’s recent decisions.
Posted Aug 19, 2010
Customize Your Redbox: Coinstar Announces Next Big Idea Contest
Coinstar to award $10,000 for the best viable business idea for an innovative kiosk.
Posted Aug 19, 2010
The Growth of Groupon
The online group-buying venture can bring in the customers but participating retailers aren’t sure if the results improve their bottom line.
Posted Aug 18, 2010
Michigan Legion Post Challenges Smoking Ban
The post says its fight to allow smoking in its tavern is about the freedoms that they fought to defend.
Posted Aug 17, 2010
Happy Meals Without the Toys
San Francisco has proposed a law restricting which children’s meals could have toy accompaniments.
Posted Aug 16, 2010
NY Cigarette Sales Plummet During First 6 Weeks of Cigarette Tax Increase
The drop in sales adds urgency for Governor Paterson to follow through with his scheduled September 1 tax collection on Native American cigarette sales to non-Indian customers.
Posted Aug 12, 2010
Kroger Launches Digital Coupon Center, Simplifies Digital Savings
Grocery store chain aggregates digital savings.
Posted Aug 12, 2010
Publix Tests Online Grocery Ordering, At-store Pickup
The supermarket chain is seeing how the services work in Atlanta and Tampa.
Posted Aug 11, 2010
Fewer Consumers Expected to Spend Less on Back-to-School Items This Year
Overall, consumers feel better about the economy and are planning to spend more money and shop at more stores.
Posted Aug 11, 2010
Electronic Cigarette Manufacturer to Stop Selling Products in Oregon
Smoking Everywhere settled the lawsuit brought by the state.
Posted Aug 11, 2010
Cayuga, Seneca Counties Seek Supreme Court Hearing on Cigarette Tax Dispute
Counties to argue that the Cayugas’ stores do not lie on reservation land.
Posted Aug 10, 2010
Best Buy Taps Smartphone Promotions
Electronics retailer Best Buy has become the first major U.S. retailer to begin offering targeted promotions to its customers’ smartphones when they enter their stores.
Posted Aug 10, 2010
7-Eleven’s Hollywood Promotions a Strategic Outlet for Marketers
Hollywood pairings are a win-win for retailer and entertainment companies wishing to promote their properties.
Posted Aug 10, 2010
Founder of E! Creates Custom Content For PumpTop TV
PumpTop TV Announces Partnership With THE LOOK.
Posted Aug 10, 2010
U.S. Tea Sales Hot
Retailers are adding tea rooms and opening more tea shops to accommodate the increased interest.
Posted Aug 9, 2010
Redbox Expands DVD Rentals to CVS
DVD rental kiosks will be available at thousands of CVS/pharmacy locations by the end of 2011.
Posted Aug 6, 2010
San Francisco Tobacco Foes Set Sights on Grocery Stores
City officials try to expand a 2008 citywide ban that prohibits drugstores from selling tobacco to include grocery stores with on-site pharmacies.
Posted Aug 5, 2010
New York City Unveils New Anti-Sugar Soda Campaign Ad
Efforts to fight sugary beverage consumption have been effective, according to a Health Department report that reveals consumption is down substantially among the city's 18 to 24 year olds.
Posted Aug 5, 2010
The Simple Life
Products positioning themselves as “simple” are winning over customers.
Posted Aug 4, 2010
Coinstar Considers Beauty in a Box
The parent company of the successful Redbox is thinking about a new venture in cosmetic kiosks.
Posted Aug 3, 2010
Wheat Edges Past White in Sliced Bread Sales
With their perceived better-for-you ingredients, whole grains have become hot in breads this year.
Posted Aug 3, 2010
Gulf States Face Image Crisis
The Gulf of Mexico spill has adversely affected a host of industries in Alabama, Florida, Louisiana and Mississippi.
Posted Aug 3, 2010
Cigarette Sales On Rise in Maine
Increase may indicate rising cross-border sales and not necessarily rising smoking rates, though, as neighboring New Hampshire has reported a decrease in sales since it raised its cigarette tax.
Posted Aug 2, 2010
Minnesota Law Aims To Keep Tobacco Beyond Kids’ Reach
Tobacco sold in Minnesota must now be behind store counters rather than on display.
Posted Aug 2, 2010
America Votes Ms. Green as Favorite M&M's; Recount Unlikely
Green with envy: Sean "Diddy" Combs to produce an M&M's Green Party; no word on whether Red, Yellow, Blue and Orange will attend.
Posted Jul 29, 2010
Hispanic Demographic Grows to 50 Million
The 2010 Census is expected to record that one in six U.S. residents are Hispanic.
Posted Jul 28, 2010
Beating Walmart With Environment, Store Brands
A new report finds that stores with ambience and lots of private-label products could appeal more to consumers than the discount retailer.
Posted Jul 28, 2010
Americans Used Coupons to Save $2 Billion in First Half of 2010
Coupon usage has jumped 37 percent this year.
Posted Jul 26, 2010
U.S. Becomes Wetter
The number of “dry” counties and towns is shrinking at a rapid clip.
Posted Jul 26, 2010
Fresh & Easy Expands Farm to Store in 24 Program
The grocery chain has partnered with local growers to bring fresh produce to stores within a day of its being picked.
Posted Jul 26, 2010
Branding to the Trillion Dollar U.S. Latino Market
The 2010 Hispanic Retail 360 Summit will be held August 8-10 in La Jolla, Calif.
Posted Jul 26, 2010
It’s Beginning to Look a Lot Like Christmas?
Retailers hold Christmas in July sales to lure shoppers into stores.
Posted Jul 26, 2010
NC Lottery Sales Sizzling
Lottery sales grew to more than $1.4 billion last year, a 10 percent increase from the previous year.
Posted Jul 22, 2010
Retailers Sued Over 'Roll-Your-Own' Cigarettes
State argues that retailers should be reclassified as tobacco manufacturers, and thus liable for cigarette fee.
Posted Jul 22, 2010
Seattle Residents Embrace Sidewalk Cafes
The city more known for rain than sunshine eased restrictions on having sidewalk tables and now dozens of restaurants and cafes have set up small tables curbside.
Posted Jul 21, 2010
Children’s Food, Drink Market To Hit $90 Billion Worldwide
A new report finds that by 2015, the food and beverage market geared toward children has the potential for significant growth.
Posted Jul 21, 2010
Pennsylvania LCB Tests Wine Kiosks
The kiosks are an attempt by the LCB to “improve customer service and change its image from lumbering bureaucracy.”
Posted Jul 16, 2010
Lawsuit Over NY Tobacco Signage Affecting Other Regions' Anti-Smoking Campaigns
Massachusetts decides to delay implementing a law similar to New York's, which requires tobacco retailers to display graphic anti-smoking posters, pending the outcome of a lawsuit filed by the tobacco companies.
Posted Jul 15, 2010
Oregon Lawmakers Look at Banning Plastic Bags
The proposal would forbid plastic bags and add a fee for paper bags in 2012.
Posted Jul 14, 2010
Sen. Schumer Asks FTC to Probe Marketing of Alcohol Energy Drinks
New York senator alleges that the marketing of alcohol energy drinks is targeting underage kids.
Posted Jul 13, 2010
Lottery Scammer(s) Cheating NY’s Small Shops
Beware of “rubber band bandit” scheme, which has defrauded 15 New York-area lottery retailers.
Posted Jul 13, 2010
NRF Helps Retailers Leverage Mobile Technology
NRF’s complimentary “blueprint” provides assistance for retailers in developing a mobile strategy.
Posted Jul 13, 2010
Kid Food Marketing Standards Postponed
The congressional report laying out voluntary standards for promoting food and drinks to kids will miss its July 15 deadline.
Posted Jul 12, 2010
Wooing Muslim Americans
U.S. businesses seem ignorant as to how to lure these potential customers into their stores.
Posted Jul 9, 2010
Shell Rewards Vehicle Lovers for Sharing Their "Passion" for Their Rides
Entrants eligible to win an Audi S5 or a Harley-Davidson Wide Glide motorcycle.
Posted Jul 8, 2010
7-Eleven Celebrates 83rd Birthday With 5 Million Free Slurpee Drinks
The convenience store chain also hosts a free online concert by Train.
Posted Jul 7, 2010
Massachusetts Tobacco Retailers Balk at Posting Black Lung Images
The graphic signs would also include information on smoking cessation.
Posted Jul 7, 2010
High-Tech Methods Stock Shelves
Companies are using more consumer data to determine what goes into stores.
Posted Jul 7, 2010
NCR Deploying More Than 500 Blockbuster Express-branded Kiosks at QuikTrip
The company continues to expand its presence nationwide at convenience stores and other retailers.
Posted Jul 7, 2010
Walgreen to Test Chilled Foods
The drug store chain will look into selling fresh food at a dozen stores this autumn.
Posted Jul 6, 2010
Murphy Oil Engages Customers With Whrrl’s Social Loyalty Program
The retailer is offering customers a chance to win free fuel by “checking in” on Whrrl.
Posted Jul 2, 2010
Silly Bandz, These Are for Kids!
A hot new craze among kids could turn out to be 2010’s Snuggie.
Posted Jul 2, 2010
Buffalo Focuses on Tobacco Crackdown
Buffalo considers some of the country's toughest restrictions regarding tobacco sales.
Posted Jul 1, 2010
N.Y. Convenience Stores Withdraw Backing of Grocery Store Wine
The New York Association of Convenience Stores has yanked its support because of the bidding required to obtain a wine license.
Posted Jun 30, 2010
NCR Continues to Expand Blockbuster Express
NCR increases Blockbuster Express presence in the South with outdoor kiosks at MAPCO Express convenience stores and Daily’s Convenience Stores.
Posted Jun 30, 2010
Coke All Atwitter With Twitter
The company is experiencing 'phenomenal’ results from a recent Twitter campaign.
Posted Jun 29, 2010
New York Cigarettes Create Windfall for Pennsylvania Retailers
Pennsylvania tobacco retailers along New York’s border say they will benefit from New York’s increased tobacco tax.
Posted Jun 29, 2010
Soda Wars Continue
Walmart slashes prices on soft drinks, leaving other retailers to follow suit.
Posted Jun 23, 2010
U.S. Spirits Consumption Grows for 12th Straight Year
The industry continues to shift toward off-premises consumption.
Posted Jun 23, 2010
Local Police Want Good Kids To Chill Out with Free Slurpee
Law enforcement officials from more than 300 cities will distribute 1 million coupons for free Slurpees to kids this summer.
Posted Jun 22, 2010
FDA Orders Philip Morris to Hand Over Marketing Materials
The agency is requiring the research on Marlboro Lights as part of the upcoming ban on “light” and “mild” on cigarette packaging.
Posted Jun 21, 2010
Consumers Prefer Variety When Shopping
A recent study finds that consumers avoid stores with limited variety.
Posted Jun 21, 2010
McDonald’s Coffee Sales Drop While Frappes Sales Soar
The quick-service chain has seen sales of hot coffee beverages drop by close to half, while its new cold frappes are selling at a fast clip.
Posted Jun 16, 2010
Is the Recession Good for Soda Sales?
For the first time in five years, soft drink sales are rising.
Posted Jun 16, 2010
Light Colors Equal ‘Light’ Cigarettes
Tobacco companies are using packaging colors to convey “light” or “mild” cigarettes in lieu of words.
Posted Jun 15, 2010
Cayuga, Seneca counties to ask U.S. Supreme Court to Rule on Cigarette Tax Dispute
The appeal will rest on the lower court's determination that the Cayuga stores lie on reservation land.
Posted Jun 11, 2010
PepsiCo Signs Deal With Gas Station TV to Drive Consumers at Point of Purchase
Customized ads on away-from-home television network will play a key role in Pepsi’s Refresh Project.
Posted Jun 11, 2010
Poll Shows Support for Raising West Virginia Cigarette Tax
Sixty-three percent of West Virginians favor a $1 hike on a pack of cigarettes to help ease budget problems and reduce youth smoking.
Posted Jun 10, 2010
Washington Beer Business Booming Despite Flat Economy
Despite downturns for nearly every industry within the state, Washington's beer business is thriving.
Posted Jun 10, 2010
Dr Pepper Snapple Group Signs New Agreements With Coca-Cola Company
The agreement expands its fountain relationship to increase the presence of Dr Pepper and Diet Dr Pepper in local fountain and Freestyle accounts.
Posted Jun 9, 2010
Small Businesses Embrace Gift Cards
Merchants like the low set-up costs and high customer demand for the prepaid cards.
Posted Jun 9, 2010
FDA Issues Key Clarifications on Tobacco
Retailers may continue to give away free matches with cigarette purchases.
Posted Jun 8, 2010
Redbox Rentals on the Rise
The DVD kiosk rental service continues to add machines daily.
Posted Jun 8, 2010
Tobacco Companies File Suit Over NYC's In-Store, Anti-Smoking Signs
Filing claims the regulation violates the First Amendment.
Posted Jun 7, 2010
N.C. Billboard Gets You In the Nose
A scented, grilled steak billboard is believed to be the first of its kind.
Posted Jun 4, 2010
States Cut Tourism Funds
With summer vacation time nearly upon us, states have found little money for promotion.
Posted Jun 2, 2010
Brewers Battle for Customers
With Americans consuming fewer beers, major beer makers go after customers with a vengeance.
Posted Jun 2, 2010
Mobile Loyalty Cards
More technology companies are developing ways to help businesses utilize cell phones as loyalty cards.
Posted Jun 2, 2010
Ticketing Good Behavior
Mac’s Convenience Stores team up with local police to give Canadian youngsters a coupon for contributing to society in a good way.
Posted Jun 2, 2010
Movie Night Promo Joins Kroger, Pepsi and Redbox
The three companies are teaming up to offer consumers a free movie rental.
Posted Jun 1, 2010
Yogurt’s Profile Expands
New styles and imports have turned the milk-based food into the next big culinary trend.
Posted Jun 1, 2010
GetGo Launches foodperks! In Time for Holiday Weekend
The foodperks! program will run concurrently with the company's fuelperks! customer loyalty program.
Posted May 28, 2010
NCR Introduces Blockbuster Express DVD-Rental Kiosks in Texas
Tom Thumb and Randalls stores converted from DVDPlay kiosks to Blockbuster Express.
Posted May 27, 2010
Dr Pepper Snapple Group Reformulates 7UP
In September, the beverage will be re-launched with new advertising.
Posted May 26, 2010
7-Eleven, Social Gaming Pioneer Zynga Team for Exclusive Promotion
Summer campaign marks 7-Eleven’s broadest product promotion and Zynga’s first retail partnership.
Posted May 25, 2010
P&G Opens Online Retail Store
U.S. consumers can access the new eStore site for Procter & Gamble brands.
Posted May 21, 2010
Mars Offers New Web Site for Retailers
The creation and launch of Mars24seven.com is designed to provide convenience store operators with tools to help grow their candy offer.
Posted May 21, 2010
Health Canada Okays Alcohol Energy Drinks
Drinks are required to use naturally sourced caffeine; issue is still under review in the U.S. by the FDA.
Posted May 20, 2010
Food Industry Vows to Slash a Trillion Calories
First Lady Michelle Obama says she’s thrilled with this response to her campaign to end childhood obesity.
Posted May 19, 2010
General Mills Introduces Wheaties Fuel Energy Bars, Chex Mix Muddy Buddies
The company developed the energy bars specifically for convenience stores.
Posted May 19, 2010
Glut of Gluten-Free Foods
With more people being diagnosed with celiac disease, the number of gluten-free foods on the market is rising rapidly.
Posted May 17, 2010
And the Winner Is...
Top Five Companies Selected for Expo Trends 2010 Session at NACStech
Posted May 10, 2010
More Mobile Apps Created for Restaurants
The industry is downloading more applications for smartphones.
Posted May 5, 2010
Shoppers Add Spice to Cinco de Mayo
The Mexican anniversary sparks interest in authentic Mexican cooking.
Posted May 5, 2010
Rutter’s Mobile App Enables Couponing
The convenience and petroleum retail chain’s new addition to its mobile app allows customers to receive coupon offers via their iPhone.
Posted May 4, 2010
7-Eleven, Blip.tv Join Forces to Create the Branded Series ‘7-Eleven Road Trip Rally’
The convenience retailer launches Web-based reality series following two teams as they traverse the country, competing in daily challenges at local 7-Eleven stores.
Posted May 4, 2010
Starbucks Moves Via Into Grocery
The shift mirrors one of the food industry’s hottest trends: pushing restaurant brands into supermarkets.
Posted May 3, 2010
Tasting Money
Nearly every state has updated its liquor laws to allow for more in-store alcohol tastings to boost revenue.
Posted Apr 28, 2010
Starbucks Introduces New Coffee-Free Ice Cream Flavors
A Starbucks ice cream survey reveals flavor preferences go beyond vanilla.
Posted Apr 28, 2010
U.S. Organic Product Sales Reach $26.6 Billion
Last year, the organic industry advanced 5.3 percent overall.
Posted Apr 26, 2010
7-Eleven Sustains ‘Undercover Boss’ Bump
The CBS series gave the convenience store chain a boost, which has continued.
Posted Apr 26, 2010
Wrigley Exchanges Foil for Paper
Big Red, Doublemint, Juicy Fruit, Winterfresh and Wrigley’s Spearmint gums will soon be wrapped in paper.
Posted Apr 26, 2010
FDA to Limit Salt in Processed Foods
The agency’s efforts are part of a larger plan to lower the amount of salt Americans consume daily.
Posted Apr 21, 2010
7-Eleven Offers Value Video Games
The retailer ramps up home entertainment section with games priced under $20.
Posted Apr 21, 2010
Budweiser Partners With USO
Through its “Proud to Serve Those Who Serve” program, Budweiser and its wholesalers will donate $250,000 to the USO’s Operation Enduring Care.
Posted Apr 21, 2010
7-Eleven to Enter Beer Fray With Private-Label Beer
The convenience store chain will offer its own brew called Game Day.
Posted Apr 19, 2010
Starbucks Brews Up Western Expansion
Also, Seattle’s Best Coffee introduces three new RTD canned lattes.
Posted Apr 15, 2010
Energy Beverages Post Solid Growth in Convenience Stores
A recent report from Nielsen finds that sales increase even though foot traffic decreased.
Posted Apr 14, 2010
Starbucks Offers Free Coffee for Tumbler Toters
Customers who bring a reusable tumbler into Starbucks stores on April 15 receive a complimentary brewed coffee.
Posted Apr 13, 2010
Taco Del Mar Eases Tax Pain With Free Taco Day
Customers can claim their free taco coupon at tacodelmar.com.
Posted Apr 13, 2010
Coupons Can Develop Customer Loyalty
With the increasing number of coupons out there, small businesses are finding out that coupons can keep customers coming back.
Posted Apr 12, 2010
Iron Man Returns to 7-Eleven
Two-month promotion runs ahead of Iron Man 2 coming to theaters next month.
Posted Apr 9, 2010
Independent Grocer Snags Shoppers With Group Coupon Deal
Food retail discounts delivered by third parties are projected to increase dramatically within the next year.
Posted Apr 6, 2010
Getting Inked for a Taco
At Casa Sanchez, a tattoo of the restaurant’s logo can ensure you free lunches for life.
Posted Apr 2, 2010
Coors Expands Distribution of Home Draft System
The home draft-delivery system is currently available in seven markets with more to come.
Posted Apr 2, 2010
Jennifer Hudson’s Design Shines on New ‘7-Eleven Coffee Cup With A Cause’
The singer/actress made a surprise appearance at a Chicago-area Boys & Girls Clubs of America location to formally announce her partnership with 7-Eleven and officially launch the cup’s sales.
Posted Apr 2, 2010
Group Wants to Retire Ronald McDonald
Members contends that the fast-food chain spokesman influences what children eat but not in a healthy way.
Posted Mar 31, 2010
Blockbuster, Warner Ink New Movie Deal
Customers can get new Warner Bros. movies first through Blockbuster, a four-week advantage over its competitors.
Posted Mar 26, 2010
Kentucky Kroger Stores Test Health Program
NuVal nutrition rating will prominently display healthful ratings for food items.
Posted Mar 25, 2010
Walmart Reverses Brand Strategy
The retailer decided to put 300 name-brand products back on the shelf after customers complained.
Posted Mar 23, 2010
PepsiCo Makes New Low-Sodium Salt
The company developed the “designer salt” to counter the current call for lower salt in processed foods.
Posted Mar 23, 2010
MillerCoors Tests Batch 19 Brew
What’s old is new again: new brew is made from a pre-Prohibition recipe.
Posted Mar 19, 2010
McDonald’s To Offer $1 Fountain Drinks
This summer, the QSR plans to sell $1 fountain drinks, no matter the size, to ‘steal customers’ from convenience stores.
Posted Mar 19, 2010
Procter & Gamble to Launch ‘Future Friendly’ Campaign
The environmental initiative markets the company’s eco-efforts and conservation education.
Posted Mar 18, 2010
Major Brands No Longer Sweet on High-Fructose Corn Syrup
Gatorade and Wheat Thins are among the products ditching HFCS for sugar.
Posted Mar 16, 2010
Starbucks Takes Consumers on a ‘Journey’
Promotion encourages customers to sample eight different coffees in eight weeks and receive a free 1 lb. bag of coffee of their choice.
Posted Mar 12, 2010
U.S. Craft Beer Sales Up In 2009
National Restaurant Association Chef Survey cites "locally produced wine and beer" among its top five overall trends to watch for in 2010.
Posted Mar 11, 2010
STARZ Buying Club Rebrands to Shell Buying Club
The comprehensive convenience retailing program assists Shell-branded network partners with vendor marketing programs, rebate administration and vendor promotion management.
Posted Mar 11, 2010
Name-brand Product Purchases on the Rise
Customers seem to be ditching private-label products as they slowly return to branded foods.
Posted Mar 8, 2010
Japan Embraces Quirky Products
Soy-sauce-flavored Kit Kats join McDonald’s Filet-O-Shrimp and Pepsi’s cucumber-flavored soda as a few of the more popular items.
Posted Mar 8, 2010
Food for Kids Trending Healthier
Mintel research has discovered the number of foods marketed to children as healthful and natural continues to grow.
Posted Mar 1, 2010
7-Eleven Reaches Hispanic Audience With Constru-Guía al Día
New distribution agreement will target Hispanic males in the construction/builder trade community where they shop.
Posted Feb 26, 2010
Star Scientific Wants FDA to Approve ‘Safer’ Smokeless Tobacco
The maker of two smokeless products has filed an application with the agency to market a new incarnation of Ariva as a “modified risk” product.
Posted Feb 24, 2010
Ben & Jerry’s Commits to Fair Trade
The ice cream company will fully expand to all Fair Trade ingredients by 2013.
Posted Feb 22, 2010
Pitt Stop Partners with Greenbax for Free Gasoline
Customers can use their Pig Card, Greenbax or Brandi Card to get free gasoline at 30 South Carolina Pitt Stop locations.
Posted Feb 19, 2010
Facebook Accepts Paypal
PayPal says its service, instead of credit cards, would make it easier for small international companies to buy ads on Facebook.
Posted Feb 19, 2010
Brew Magic! 41 Percent Alcohol Beer Launched
Scottish brewer BrewDog edges Germany's Schorschbrau with the latest high-potency beer.
Posted Feb 18, 2010
Chevron Educates Consumers About Debit Holds
New pump labeling program explains who is responsible for the holds. Hint: It’s not the retailer.
Posted Feb 17, 2010
Going Undercover
CEOs from Hooters, White Castle and 7-Eleven roll up their sleeves to tackle a variety of jobs at their companies.
Posted Feb 17, 2010
Papa John’s Gets to the Heart of the Matter
Pizza chain is running a heart-shaped pizza promotion.
Posted Feb 12, 2010
Global Interactive Kiosks Market to Reach $1.2 Billion by 2015
Expansion is driven by the "do-it-yourself" buzz, as people demand self-service facilities across all domains rather than waiting.
Posted Feb 11, 2010
Study: Private Label Alcohol Growth Continues
Wine and spirits store brands are still outperforming name brands despite a smaller piece of the wine and spirits volume.
Posted Feb 10, 2010
Dunkin’ Donuts Celebrates 60 Years
Its yearlong birthday celebration kicks off with the return of Create Dunkin’s Next Donut Contest.
Posted Feb 10, 2010
Pepsi Changes to ‘Pesi’ in Spain
A local mispronunciation of the brand in Argentina led to a European campaign.
Posted Feb 8, 2010
Do You Sell Snow Shovels?
If you don’t, maybe you’ll want to consider selling this hot commodity before spring.
Posted Feb 5, 2010
7-Eleven, Kwedit Offer Virtual Goods to Gamers
Online gamers can now buy virtual goods in a game-changing "Play Now. Pay Later."
Posted Feb 5, 2010
Brand Names Step Up Promotions to Woo Back Customers
Meanwhile, private-label products continue to grab a bigger share of consumer spending.
Posted Feb 1, 2010
Snickers Kicks Off Super Bowl Advertising
New spots feature Betty White and Abe Vigoda.
Posted Jan 29, 2010
Craft Brewers’ Sales Skyrocket
While major U.S. beer makers suffered a dismal 2009, craft brewers’ sales have taken off.
Posted Jan 28, 2010
Miller High Life Gives Air-Time to Four Small Business during Super Bowl Spot
The brand known for common sense takes a stand against fancy pants commercials; gives "big game" television ad to deserving small businesses.
Posted Jan 26, 2010
Nell’s Shurfine Grocery Stores and Rutter’s Offer ‘Gas Cash Rewards’
Gas savings earned at Nell’s can be redeemed at any Rutter’s.
Posted Jan 21, 2010
Sales of Chocolate on the Rise
Consumers are still indulging themselves with chocolate and candy.
Posted Jan 18, 2010
Anheuser-Busch’s Low-Calorie Beer Launches Nationwide February 1
Select 55 is the world’s lowest calorie beer; nationwide launch expands initial test run in 14 cities.
Posted Jan 14, 2010
Icy Temps Equals Marketer Opportunity
The falling mercury in much of the country has retailers and manufacturers clamoring to make a buck.
Posted Jan 13, 2010
New York City Wants Less Salt
In other news, food manufacturers have been quietly lowering the amount of sodium in foods voluntarily.
Posted Jan 12, 2010
CBS Reality Series to Add 7-Eleven to Lineup
“Undercover Boss” will feature the convenience store chain, as well as White Castle, Hooters and Churchill Downs, in upcoming episode.
Posted Jan 12, 2010
Chain Restaurants Count Calories
This year, more restaurants are promoting low-calorie options.
Posted Jan 11, 2010
Study Shows Small Businesses Tend to Avoid Social Media
The Ad-ology study found that the firms prefer to allocate resources to cause marketing instead.
Posted Jan 11, 2010
Guiding Stars Revamps Web Site
The nutritional system now features a health and nutrition news blog.
Posted Jan 11, 2010
Kraft Foods to Sell Pizza Business to Nestlé
The divestiture will enables the company to focus on brands and categories that leverage its global scale more effectively.
Posted Jan 6, 2010
Snickers Launches Snackonomics Campaign
The promotion will offer consumers a “taste of financial freedom.”
Posted Jan 6, 2010
Pilot Travel Centers Launches 'Best Coffee on the Interstate'
New Facebook page offers free coffee for all new ‘fans’; 1,800 customers will win free coffee for a year; tanker trucks spread the word.
Posted Jan 5, 2010
Chocolate Not Affected by Recession
Sales of the confection continue to be robust in the United States and across the globe.
Posted Jan 4, 2010
Kraft Foods Gets Bold With New Product Offerings
More than 20 new items feature restaurant-inspired flavors along with convenient portion control options.
Posted Jan 4, 2010
P&G Targets Hispanics
Bagged versions of P&G's laundry detergents find a dedicated following in Latin American immigrants in southern U.S. states.
Posted Dec 29, 2009
FDA Sends Warning to Nestlé Juicy Juice, Boost
The agency has taken issue with the company marketing health claims for the children’s beverages.
Posted Dec 28, 2009
Can You Tell The Difference? Nestle Crunch Adjusts Classic Recipe
What exactly is different about the new Nestle Crunch? The company isn't exactly saying, leaving its fans to speculate.
Posted Dec 24, 2009
Wendy’s Begins Mobile Coupon Campaign
The burger chain provides discounts to guests who opt-in for mobile coupons and ads.
Posted Dec 23, 2009
Brands Begin to Embrace Online Video Ads
The potential to reach consumers with more creative and less expensive advertisements has brands exploring viral marketing.
Posted Dec 23, 2009
Need Convenient Stocking Stuffers? Try a Convenience Store
Stock up on these 10 popular items that are sure to fly off your shelves in the coming days.
Posted Dec 22, 2009
What’s In Stores This Christmas?
As 7-Eleven prepares for its busiest sales day, tell NACS what’s hot in your stores.
Posted Dec 21, 2009
Association Argues Against New Ad Restrictions
During the FTC’s public forum, the group maintained that overemphasizing advertising distracts attention and resources from obesity problem.
Posted Dec 21, 2009
7-Eleven Mobile Marketing Shows Promise
The retail chain designed the mobile marketing trial to test several concepts.
Posted Dec 18, 2009
Hershey’s Says ‘Thank You’ in January
Milk Chocolate Bars and Milk Chocolate Bars with Almonds deliver a sweet 'Thank You' to consumers for supporting children in need for 100 years.
Posted Dec 18, 2009
Blockbuster Reinvents to Stay Alive
But is it too little too late? Not if Keyes can help it.
Posted Dec 18, 2009
Rewarding Customers With (Air)Time
Kroger shoppers earn free wireless just for shopping.
Posted Dec 17, 2009
U.S. Agencies Want To Ban Certain Kid Food Ads
Opponents cite First Amendment issues at posing a legal challenge to the effort to prohibit advertising to children foods that contain certain levels of sugar, salt, and trans fats.
Posted Dec 17, 2009
College Students Crave Comfort Food With a Twist
Sodexo’s 2010 college food trends list reveals locally-grown, everyday favorites from home and abroad.
Posted Dec 16, 2009
Whole Foods Market Launches Online Coupon Program
The retailer extends The Whole Deal coupons to its Web site to help shoppers find great deals with a click of a mouse.
Posted Dec 16, 2009
Gift Cards Make Cents for Retailers
Up to 15 percent of gift card values are never redeemed, saving retailers $5 billion each year.
Posted Dec 15, 2009
Just Born Opens First Retail Store
Maker of Peeps, Mike and Ike, Hot Tamales and Peanut Chews opens its first retail store, Peeps & Company, at the National Harbor outside Washington, D.C.
Posted Dec 11, 2009
General Mills to Reduce Sugar in Cereals
Company to reduce sugar in cereals advertised to children to single-digit grams per serving; Global commitment also made by Cereal Partners Worldwide
Posted Dec 10, 2009
7-Eleven Tests Mobile Marketing
In San Diego, 200 stores are participating in a program offering consumers free beverages.
Posted Dec 10, 2009
Coca-Cola Debuts Mini Can in NYC, D.C.
The Coca-Cola Mini can helps to remind people about the importance of moderation and calorie management.
Posted Dec 4, 2009
Restaurants Make Merry With Holiday Specials
Chains across the nation are placing limited-time items on their menus to bring on holiday cheer.
Posted Dec 2, 2009
Champagne of Beers Now Available
Boston Beer Company releases Utopias, a 27-percent alcohol by volume beer, legal in 37 states.
Posted Dec 1, 2009
Soda Entrepreneur ‘Jonesing’ for a New Opportunity
Box B creates customized beverage brands for distributors that they can own.
Posted Dec 1, 2009
Stores Get Aggressive for Black Friday
Retailers plan tempting discounts to lure shoppers the day after Thanksgiving.
Posted Nov 25, 2009
Fee-Heavy Gift Cards Often Surprise Customers
Consumers should check the fine print of gift cards. Those by the major cardholders all assess steep user fees.
Posted Nov 24, 2009
Kum & Go Gets Environmental With Biodegradable Bottle
Convenience retailer is now offering Hiland Premium Artesian Water in the ENSO biodegradable plastic bottle.
Posted Nov 20, 2009
Coke Announces 'Bottle of the Future' Plans
Soft drink giant plans to manufacture soft drink bottles from a PET material partially derived from plants.
Posted Nov 19, 2009
Holiday Gifts Geared for Home
More Americans are purchasing holiday presents for home use instead of luxury items.
Posted Nov 17, 2009
Coke to Saturate Urban Areas to Boost Sales
The soft drink manufacturer is revising its U.S. strategy to reverse declines in volume.
Posted Nov 17, 2009
7-Eleven Welcomes Holmes
The convenience store chain gets clued in to Sherlock Holmes with an in-store movie promotion and online experience.
Posted Nov 17, 2009
ConAgra Foods Partners With Yahoo!
The food maker will sponsor Yahoo!’s new online program “What’s So Funny?”
Posted Nov 17, 2009
Burger King Sinks Its Teeth Into New Moon Craze
QSR is offering a New Moon fan pack beginning Nov. 16.
Posted Nov 13, 2009
Pepsico Adding New Drinks to Gatorade Playbook
Gatorade's new workout potions will be pitched to athletes in bid to juice up sales.
Posted Nov 12, 2009
More States Allow Higher Alcohol Content Beer
Brewers like the ability to vary alcohol content more because it allows them to create more flavors of beer.
Posted Nov 11, 2009
NOCO Express Sells Bills 50th Season Collectibles
The Bills’ All-Team souvenir collectible medallions are available at any NOCO Western New York location.
Posted Nov 11, 2009
Despite Recession, Tea Growth Continues
Tea’s healthy benefits have consumers coming back for more.
Posted Nov 11, 2009
Companies Offer Veterans Day Freebies to Military Personnel and Veterans
Free carwash, breakfast offered to military veterans and active military service personnel.
Posted Nov 10, 2009
FDA Warns Against Marketing Illegal Flavored Cigarettes
The agency is going after Internet tobacco sellers that continue to offer flavored cigarettes.
Posted Nov 9, 2009
7-Eleven Introduces Yosemite Road Wines
The international launch brings two California wines exclusively to 7-Eleven stores in the U.S. and Japan.
Posted Nov 6, 2009
Coffee Maker Illy Uses Takes On Starbucks
Artisti del Gusto program supplies shops with espresso machines, branded cups, recipes and training in return for an exclusive coffee contract.
Posted Nov 5, 2009
Mrs. Freshley's Using Facebook to Pick Persona
Interactive promotion promises AmEx rewards for one lucky winner and her (or his) nominator.
Posted Nov 5, 2009
7-Eleven to Launch In-Store TV Network
The programming will reach an estimated 190 million monthly viewers with 24/7 content.
Posted Nov 4, 2009
Starbucks Merging Reward Plans, Adding Free Drinks
Most loyal customers will earn one free drink with every 15 purchased; annual fee now eliminated.
Posted Nov 3, 2009
iPhone App Is A Hit With Pizza Hut
The pizza chain’s iPhone and iTouch app has produced $1 million in sales in just three months of launching. See more on mobile phone apps in the November NACS Magazine.
Posted Oct 30, 2009
Hain Calls On CPGs to Adopt Truth in Labeling Standards
The company calls on CPGs to adopt standards for natural and healthful products.
Posted Oct 30, 2009
Procter & Gamble Hires Bathroom Bloggers
Applicants must be willing to spend a lot of a time in NYC bathrooms.
Posted Oct 30, 2009
7-Eleven Continues March Into Private Label Territory
Retailer adds 7-Select snack cakes, donuts and pastries to its private-label lineup.
Posted Oct 27, 2009
NCR Launches New Outdoor DVD-Rental Kiosk
NCR SelfServ Entertainment 2381 will broaden Blockbuster Express deployments, offering enhanced access to convenience store and smaller-footprint store locations.
Posted Oct 20, 2009
Consumers Pick Name-Brand Candy for Halloween Treats
While more shoppers are choosing private-label products overall, they have not been purchasing store-brand candy.
Posted Oct 19, 2009
Mars Lends Sweet Support in Breast Cancer Fight
NASCAR driver Kyle Busch joins M&M’S and Dove Chocolate brands in going “pink” to raise awareness for the Susan G. Komen for the Cure.
Posted Oct 19, 2009
Carrefour Joins Green Movement With Plastic Bag Campaign
The supermarket chain decided to use not-so-nice wording that links plastic bags with excrement.
Posted Oct 19, 2009
Walmart Goes Mobile With Cell Phone Plan
The retailer is partnering with TracFone Wireless to launch a no-contract cellular phone plan. Walmart also launches online shopping and home delivery for HBC products.
Posted Oct 16, 2009
Corona Comes to C-Stores in 24-Ounce Can
Crown Imports takes on the single-serve market with 24-ounce cans of Corona Extra and Corona Light.
Posted Oct 16, 2009
ConAgra Foods Tosses the Salt
Work has begun to take 10 million pounds of salt out of American diets.
Posted Oct 16, 2009
Monster Versus Vermonster
The energy drink maker has ordered a Vermont brewery to stop selling its craft beer called Vermonster.
Posted Oct 14, 2009
7UP Lightens Up With ‘Ridiculously Bubbly’ Advertising Campaign
The lemon-lime soft drink has asked serious celebrities to find their inner smile.
Posted Oct 14, 2009
Distinct Beverages Launches Protegy
The carbonated protein energy drink is purported to be the first of its kind.
Posted Oct 14, 2009
Red Bull Debuts Energy Shots in Europe
The energy shot is now available in the United Kingdom.
Posted Oct 12, 2009
NCR Expands Blockbuster Express DVD Kiosks to Tedeschi Food Shops
By the end of the year 188 Tedeschi convenience stores will offer $1 per night DVD rentals.
Posted Oct 9, 2009
“711 Club” Gives Access to New 7-Eleven Coffee Blend
7-Eleven puts new Brazilian Coffee Blend in the limelight with an online game. Also, “Domonation” takes over stores.
Posted Oct 9, 2009
Shop ‘N Save Launches Fuel Incentives Program
Customers can earn Double Pump Perks discounts with the retailer’s gift card program.
Posted Oct 9, 2009
Coke to Introduce 90-calorie Cans
The soft drink company adds the smaller cans to meet the growing demand for healthier options.
Posted Oct 7, 2009
PepsiCo to Form New Bottling Unit
Eric Foss, a 27-year industry veteran, will be CEO of The Pepsi Bottling Group.
Posted Oct 7, 2009
Group Launches National Initiative To Help Reduce Obesity
Retailers and food manufacturers seek to encourage behavior changes and provide tools to help consumers achieve energy balance in the marketplace workplace and in schools.
Posted Oct 6, 2009
Trash Talking: Quebec Company Turns Trash Into Fuel
New report estimates that trash in landfills could generate 22 billion gallons of ethanol per year.
Posted Oct 6, 2009
Anheuser-Busch Launches Bud Light Golden Wheat
The brew is the third extension of the Bud Light brand and follows successful launches of Bud Light Lime and Bud Light Chelada.
Posted Oct 6, 2009
Blockbuster Crafts Expansion Plan
The movie-rental chain is shifting from a defensive to an offensive game plan to regain prominence.
Posted Oct 5, 2009
Getting a Little Help From Customers
Some McDonald’s operators asked their customers for help in advertising its Angus Third Pounders.
Posted Oct 5, 2009
Consumers Shun Ad Tracking
Study reveals that most consumers don’t want to see online ads based on their interests.
Posted Oct 2, 2009
Duane Reade Launches Private Label Brand
Drug store chain reveals DR Delish food and beverages in stores this week.
Posted Oct 2, 2009
Coffee in an Instant
Starbucks begins marketing its Via instant coffee.
Posted Sep 30, 2009
Spartan Stores Introduces Nutrition Guide Label Program
The education program aims to make eating healthy on a budget simple, affordable and good for you.
Posted Sep 23, 2009
Digital Coupon Usage Continues to Rise
Value of savings printed in August more than doubles compared to last year, according to Coupons.com.
Posted Sep 18, 2009
Retailers Reeling From A Sugar Price Shock
Candy prices are climbing, and some urge an easing on sugar import restrictions.
Posted Sep 17, 2009
Hostess CupCakes Turn 90
The first Hostess cupcake was baked back in 1919, although the famous squiggles were not added until 1950.
Posted Sep 16, 2009
Does Twitter Help Restaurants?
Restaurants are using Twitter to communicate deals and run contests to customers.
Posted Sep 14, 2009
Snapple Brings Back Mint Tea
The beverage is being re-introduced for a limited time since its discontinuation in 2007.
Posted Sep 14, 2009
Beautiful Foods Continue Growth
Worldwide, the number of “beauty enhancing” food and beverage products has jumped 306 percent.
Posted Sep 14, 2009
Walmart Capitalizes on Family Night
Retailer adds “Family Night Center” in all stores with specials on board games, snack foods, beverages and movies.
Posted Sep 11, 2009
AdtekMedia Debuts Array of Technological Enhancements
The new developments help PumpTop TV better design content to reach motorists.
Posted Sep 9, 2009
LCD Shelf Tags Become Reality
A natural food store will soon begin testing “epaper” technology for products.
Posted Sep 9, 2009
New York City Targets Soda and Juice Drinks
The city’s public health department has launched an ad campaign depicting soda as fat.
Posted Sep 2, 2009
Slurpee Rocks Out With First Virtual ‘Battle of the Bands’
Last band standing could win $10,000 Prize; 7-Eleven introduces first Slurpee, Big Gulp guitar cups.
Posted Sep 1, 2009
Brace Yourself: Beer Prices Are Going Up
Brewers say rising commodity costs and lower volumes are forcing them to raise prices.
Posted Aug 27, 2009
Water Fight: Tap Water Satisfies in Recession
Fewer people are drinking bottled water during the economic downturn, and bottling companies are looking at new ways to invigorate sales.
Posted Aug 26, 2009
Energy Drinks Fizzle in Slow Economy
Cooler category growth can be attributed to the economy.
Posted Aug 21, 2009
Economy Still a Concern for Marketers
ANA survey reveals that 87 percent of marketers are focused on cost savings and spending reductions.
Posted Aug 21, 2009
Are You Measuring Your Social Media ROI?
Probably not, according to a new survey.
Posted Aug 21, 2009
Bravo, Nestle! Cranberry Raisinets Debut
The target audience is on-the-go women seeking healthier snacks.
Posted Aug 20, 2009
Ads Against Soda Tax Debut
The American Beverage Association has launched a $2 million advertising program designed to oppose any soft-drink tax proposal.
Posted Aug 19, 2009
Anheuser-Busch Tests Super-Low-Calorie Beer
Select 55 is being tested in 15 cities, a deliberate approach aimed at assessing the appeal of ultra-light beers.
Posted Aug 18, 2009
Jamba Juice to Develop Line of Smoothie Kits
The juice chain will be selling the frozen-fruit smoothie kits in retail environments.
Posted Aug 17, 2009
Why Now Is Not the Time to Cut Costs
The problem isn't high operating expenses; it's low consumer demand.
Posted Aug 13, 2009
Kraft Adopts Smart Choices Program for Advertising to Children
Effort continues one begun in 2005 that limits Kraft’s advertising to children.
Posted Aug 13, 2009
Rutter’s Gives Away More Free Gas
The convenience store chain chose its fifth and sixth winners of one year of free fill-ups.
Posted Aug 12, 2009
Sizing Up
Product packages that had been downsized are now getting bigger.
Posted Aug 12, 2009
Restaurant Ads Air at the Movies
More eating establishments are seeing silver-screen marketing as a great way to reach customers.
Posted Aug 12, 2009
'Cheap' Says Recent Discount Craze Is No Bargain
Book traces the history and cultural significance of the bargain.
Posted Aug 11, 2009
Kellogg Sales Snap, Crackle, and Pop
Sales of cereal, snacks, frozen, and specialty channels drive profits as consumers continue to spend more dollars for at-home eating rather than at restaurants.
Posted Aug 4, 2009
Towns Launch Own Stimulus Packages
More localities are coming up with new ways to entice residents to support local businesses.
Posted Aug 3, 2009
Brands Neglect In-Store Promotion
A new report finds that brands often miss point-of-sale opportunities.
Posted Aug 3, 2009
Beer in a Box
MillerCoors is testing draft beer in a box for home consumption.
Posted Jul 31, 2009
A Healthy Chew
More companies are attributing healthful claims to gum.
Posted Jul 30, 2009
ampm Goes ‘All In’ With MySpace’s Texas Hold’em Poker
The convenience store chain launched a program that features a branded ampm online poker experience.
Posted Jul 24, 2009
Florida Looking to Spike Orange Juice (Sales)
Low-carb craze and hurricanes struck a severe blow to Florida’s citrus industry and orange juice sales. Now, the state is fighting back.
Posted Jul 23, 2009
Krystal Introduces Fast Food Industry's First Energy Drink, the Krystal Blitz
Served "Frozen" or "On The Rocks," the Krystal Blitz kicks canned energy drinks where it counts: in both taste and energy.
Posted Jul 21, 2009
Caffeinated Alcohol Drinks Under Scrutiny Again
After the big brewers said they would reformulate their caffeinated beer products, states take a closer look at the marketing practices of independent companies that sell similar beverages.
Posted Jul 20, 2009
Coffee, Tea, Wine and Beer
Starbucks is unveiling a new concept this week that will not bear its name.
Posted Jul 20, 2009
Snickers, David Arquette Team Up to Feed America
The chocolate bar kicks off a new Feeding America partnership with a massive meal commitment.
Posted Jul 15, 2009
McDonald’s Offers Free Mocha Mondays
The QSR will giveaway free coffee drinks every Monday until August 3.
Posted Jul 15, 2009
Want to Boost Sales? Dress Like Cows!
Chik-Fil-A's giveaways, stunts — and well-played grassroots strategy — succeed without big marketing budget.
Posted Jul 14, 2009
Coke Turns To New Packaging In Crowded Beverage Market
Company turns to bottle redesign to differentiate its brands and stimulate sales.
Posted Jul 7, 2009
Dollar Stores Steal More Food Dollars
The deep discount stores are stocking more grocery items.
Posted Jul 1, 2009
Digital Coupon Use Skyrockets
Coupons.com projects digital coupon usage to reach $1 billion in annual savings by year’s end.
Posted Jun 25, 2009
In-Store Media Must Change With the Times
New poll suggests that traditional appeals are losing their effectiveness.
Posted Jun 24, 2009
Reese’s Gives Consumers Relief at the Pump
The promotion rewards loyal fans with cash prizes toward gasoline and grocery purchases.
Posted Jun 18, 2009
New Tobacco Regulation Could Run Afoul of the First Amendment
The marketing and advertising restrictions of the new law could be challenged on free-speech grounds.
Posted Jun 17, 2009
Supervalu Rolls Out Labeling Program
The grocer launched its “Healthy Elements” nutritional labels for its independent retailers.
Posted Jun 17, 2009
Gas Station TV Launches New Prius Program
The station teams up with Toyota Drive for a new “community-generated” television show.
Posted Jun 17, 2009
Sampling Rings Up Sales
Retailers use samples to entice customers to purchase products.
Posted Jun 16, 2009
Food Retailers Seek New Trends to Boost Sales
Grocers look to ready-to-eat meals and environmentally friendly items to lure consumers in the doors.
Posted Jun 10, 2009
Five Brands Bucking the Beverage Downtrend
Upstarts have amassed loyal consumers with clever marketing approaches that include targeting yoga studios.
Posted Jun 9, 2009
Walmart’s Prices, New Formats Bring in Shoppers
Retailer's focus on service and cleanliness came at the right time, as value-seeking shoppers gave the mega-retailer a second look.
Posted Jun 9, 2009
Imitating Walmart
Retailers shore up “necessities” offerings in an attempt to lure consumers into their stores.
Posted Jun 8, 2009
Looking Good in Any Cup Size
7-Eleven introduces iced coffee with a sassy new ad campaign.
Posted Jun 4, 2009
Clif Bar Launches CLIF Quench Sports Drink
Company launches all-natural, organic sports drink.
Posted Jun 4, 2009
Is Frugality Here to Stay?
Marketers fear that the economic downturn has changed spending patterns forever.
Posted Jun 3, 2009
SunChips Debuts Compostable Bag
Frito-Lay rolls out compostable packaging for its SunChips snack line.
Posted Jun 2, 2009
Unilever Begins Cell-phone Coupon Trial
The manufacturer is working with a supermarket to test coupons downloaded to mobile phones.
Posted Jun 1, 2009
A Free Strategy
Some restaurants are finding that offering free food does not necessarily translate into goodwill.
Posted Jun 1, 2009
Target Revamps Brand
Good-bye bulls-eye, hello arrow, in Target’s private label remake.
Posted May 29, 2009
Walmart Kicks off Summer Fun With Free Frozen Treats
Company's second annual ice cream social will distribute 1 million free treats at 2,000 Walmart Supercenters.
Posted May 28, 2009
Supermarket Retailers Go Mobile with Coupons
Tom Thumb and Randalls partner with Cellfire to offer mobile phone coupons.
Posted May 28, 2009
Rutter’s Launches Gasoline Promotion
Eight customers will win free gas for one year; one customer will ride away on a Harley-Davidson.
Posted May 22, 2009
Albertsons Announces Price Cuts
The Southern California grocery chain hopes to lure back budget-minded shoppers lost to Walmart, Target and other discounters.
Posted May 22, 2009
The Origin of Chips
Frito-Lay launches a marketing campaign to tout the 80 “local” farmers who grow the potatoes used to make its chips.
Posted May 13, 2009
M&M’s, Snickers Transformed for Movie Tie-in
The limited-edition candies are part of a promotion with the summer movie Transformers: Revenge of the Fallen.
Posted May 13, 2009
E-mail Offers Direct Marketing Value In Recession
Retention-focused retailers find value in e-mail’s cost-effectiveness and trackability.
Posted May 12, 2009
Brewing Up Online Interest
Coffee companies reach out to customers with social media sites.
Posted May 11, 2009
Mars Launches Real Chocolate Relief Act
Company to give away up to 7 million full-size packages of chocolate.
Posted May 8, 2009
Shoppers Find Empowerment
Consumers gain a little more power each time they shop.
Posted May 4, 2009
Church’s Chicken Registers Tweeps
Brand launches ‘Dollar per Follower’ pledge while launching its Twitter presence.
Posted May 1, 2009
Coupons.com Partners with CVS, Walgreens, Kmart, H-E-B
Companies sign on to popular digital trade promotions platform.
Posted Apr 24, 2009
Sugar Association to Pepsi: Congrats!
Pepsi’s new sugar-based beverages are a boon to local economies.
Posted Apr 23, 2009
Pizza Hut's Search for 'Twintern' Begins
Pizza chain uses social media to reach and engage consumers.
Posted Apr 23, 2009
Conwood Introducing New, Premium Moist Smokeless Brand
New products will initially launch in Colorado and Florida markets.
Posted Apr 22, 2009
Advertisers Look to Older Consumers
Companies target “assets, not allowances.”
Posted Apr 21, 2009
SunChips Unveils Compostable Packaging
The snack brand’s organic-based bag will decompose in 14 weeks.
Posted Apr 20, 2009
Campbell, Coke Green Their Growth
Two companies focus their promotions on efforts to help the environment.
Posted Apr 15, 2009
Retailers Use Value as Core Marketing Tool
Even jewelers begin touting value and low prices.
Posted Apr 14, 2009
Kanye to Develop Energy Drink
Rap star partners with GURU, developing a beverage that reflects his inspirations.
Posted Apr 14, 2009
Online Coupons Gain Ground
Coupons move from clipping to clicking as consumer penny-pinching, generational shifts and decline of newspapers open the door for online coupons.
Posted Apr 13, 2009
Hunt Brothers Debuts Specialty Pizza
New Buffalo Chicken Pizza will be available beginning April 13.
Posted Apr 9, 2009
Ads Harken Back to Yesteryear
More campaigns are hoping nostalgia will sell products.
Posted Apr 8, 2009
Jack Link's Launches New Brand for Teens
Company hopes to capture more sales among the 41 million teens who purchase meat snacks.
Posted Mar 31, 2009
Fresh & Easy Introducing 25 New Wines
Tesco launches wine promotion and 15 wines exclusive to its Fresh & Easy format.
Posted Mar 30, 2009
Gluten-Free Beers On the Rise
Celiac disease sufferers find sudsy comfort in gluten-free beers.
Posted Mar 27, 2009
Starbucks, Unilever Launch Super-Premium Ice Cream
Signature Starbucks beverages inspire new ice cream line.
Posted Mar 26, 2009
Got Sugar?
The sweetener is enjoying a resurgence as a natural and healthful ingredient.
Posted Mar 25, 2009
Advertisers Playing Catch-Up With Social Networking
Social networking grows but still challenges advertisers.
Posted Mar 24, 2009
[Your Name Here] Donut
Dunkin' Donuts launches contest inviting consumers create its next donut.
Posted Mar 20, 2009
Cereal Tops Most Popular Coupon Category
Value of coupons printed in February surges 120 percent over 2008.
Posted Mar 19, 2009
Walmart Revamps Private-Label Products
The retailer reveals plans to re-launch its Great Value product line of more than 5,250 items.
Posted Mar 18, 2009
Recognizing Customer Defection
Customer relationship expert gives tips on how to tell if your customers are planning to shop elsewhere.
Posted Mar 18, 2009
Gas Station TV Unveils Echo Ads
Ads generate additional product awareness while providing a customized call to action.
Posted Mar 17, 2009
Walmart Takes Freshest Candy Honors
Quick turnover keeps Walmart’s Canadian chocolate inventory fresher than the competition.
Posted Mar 17, 2009
Electronic Cigarettes Ignites FDA Firestorm
FDA considers listing the e-cigarette as a “new drug.”
Posted Mar 11, 2009
Customers Crave Creativity, Quality, Trust
In today’s economy, value to consumers means brands that they can trust.
Posted Mar 11, 2009
Pepsi Refreshes Soft Drink Portfolio
Pepsi introduces Pepsi Natural, Pepsi Throwback and Mountain Dew Throwback, all of which are sweetened with natural sugar.
Posted Mar 9, 2009
A Snapple Makeover
The Snapple brand is getting a major overhaul on its look and formula.
Posted Mar 9, 2009
Skittles Embraces Social Media
The candy launches a new homepage that features consumer-created content.
Posted Mar 4, 2009
Value Replaces Price in Customer Loyalty
Even during this recession, price isn’t everything to consumers.
Posted Mar 4, 2009
Whoops! Tropicana Pulls a New Coke
PepsiCo’s Tropicana brand receives stiff consumer backlash from revised packaging.
Posted Feb 26, 2009
‘Alcopops’ Bill Would Restrict Sale
With the state’s liquor lobby weighing in against the measure, Maryland lawmakers debate limiting the sale of flavored malt beverages.
Posted Feb 25, 2009
McLane Announces Candy Multi-Vendor End Cap
McLane says its candy MVE program can increase impulse sales by up to 20 percent in convenience stores.
Posted Feb 25, 2009
Quick Chek Offers ‘Devils Night Out’
One lucky winner will receive free coffee for a year and the ultimate “Devils Night Out” prize package.
Posted Feb 24, 2009
Redeeming Credit Card Rewards Gets Tougher
Redeeming credit card rewards is getting costlier and more difficult.
Posted Feb 24, 2009
My Name is Kid Rock...Beer!
A Kid Rock-inspired microbrew is set to debut this spring.
Posted Feb 20, 2009
Food Manufacturers Cut SKUs
With an eye toward production efficiencies and maximizing their bottom lines, food manufacturers are reducing their brand selections.
Posted Feb 19, 2009
Cow Urine Spices Up Soft Drink Sales
Bovine waste will debut in “Gau Jal” by year’s end, a drink that touts medicinal benefits.
Posted Feb 19, 2009
McDonald’s Beats Starbucks in Consumer Survey
A new survey reveals that Americans prefer to live in an area with more McDonald's than Starbucks.
Posted Feb 16, 2009
Mars Inks NASCAR Marketing Partnership With ISC
Mars announces a new sponsorship agreement with International Speedway Corporation, while Dove Chocolate pairs up with Gallo Wine for a Valentine’s Day promotion.
Posted Feb 13, 2009
Sam Adams Unveils “Imperial” Brews
Sam Adams expands line with more flavorful, higher alcohol beers.
Posted Feb 12, 2009
Nestlé Taps Consumers for Packaging Redesign
Nestlé candies could get a packaging makeover with help from consumers.
Posted Feb 10, 2009
Chocolate Candy Sales Peak for Valentine’s Day
Valentine’s week sales account for more than five percent of annual chocolate sales, totaling $345 million.
Posted Feb 6, 2009
Loyalty Marketing Yields Word-of-Mouth Followings
Retailers are not fully leveraging word-of-mouth opportunities from their most loyal customers.
Posted Feb 5, 2009
Marketers Find Great Depression Inspiring
From insurance companies to retail chains, today’s recession has marketers reaching back to the Great Depression for ideas.
Posted Feb 4, 2009
Soft Drink Marketing Gets a Makeover
Soft drink companies paint a young, indulgent picture of consumption in an effort to jumpstart sales.
Posted Feb 3, 2009
"Mom Life" Web Series Debuts
Kraft and S.C. Johnson sponsor a new Web reality series about the real lives of two moms.
Posted Feb 2, 2009
Social Media Deepens Customer Loyalty
Smart brands use social endeavors to inspire customer devotion.
Posted Feb 2, 2009
Wine Gains Ground in Wisconsin
The wine culture is spreading to Wisconsin, even among beer lovers.
Posted Jan 29, 2009
Tobacco Companies Turn to Smokeless
Smokeless tobacco products are gaining ground as smokers turn to chew for their nicotine.
Posted Jan 28, 2009
Diet Sodas – The Unhealthy Choice?
A recent study suggests that diet soda consumption associated with an increased risk for diabetes.
Posted Jan 27, 2009
Orange Crush is Back
Pepsi Bottling Group begins distributing Orange Crush and its flavored siblings across the U.S.
Posted Jan 27, 2009
Bottled Water Battle Heats Up
A growing number of consumers voice their disapproval over plastic bottles.
Posted Jan 27, 2009
New England McDonald’s Give Away Free Lattes
In an effort to promote its new McDafe drinks, McDonald’s is giving out free specialty coffees in Maine and eastern New Hampshire.
Posted Jan 27, 2009
Restaurant Ads Take the Gloves Off
In several new advertising campaigns by restaurant chains, the tone becomes more aggressive and combative.
Posted Jan 26, 2009
What Does Gen Y Want to Eat?
Food and beverage product manufacturers focus on attracting Generation Y consumers. But can they figure out what to feed them?
Posted Jan 26, 2009
‘Natural’ Foods Outsell ‘Organic’
Americans increasingly turn to foods and beverages with healthful attributes, and a new report finds that “natural” trumps “organic” in sales.
Posted Jan 26, 2009
All Green for Valentine’s Day
M&M’s introduces all-green milk chocolate candies in celebration of Valentine’s Day.
Posted Jan 26, 2009
Harcos Introduces New Energy Shot
Harcos adds a fantasy-themed energy shot to its line up, Health Energy Potion.
Posted Jan 26, 2009
British Beer “Speedball” Faces Ban
A beer name that recalls celebrity deaths comes under fire.
Posted Jan 23, 2009
Can Celebs Pump Up Beer Sales?
Two brewers invest in celebrity endorsements to help sell more product.
Posted Jan 23, 2009
Truvia Turning Taste Buds
The new sweetener is beginning to make its mark.
Posted Jan 22, 2009
Restaurants Capitalize on Inauguration
From B’amatinis to suckling pig inaugural luaus, restaurant operators are tapping into the excitement surrounding the presidential inauguration with special menu items, promotions and pricing.
Posted Jan 21, 2009
Consumers Put the Breaks on Pricey Coffee
A new study suggests that consumers are skipping Starbucks in favor of less expensive coffee brands, such as convenience stores and McDonald’s.
Posted Jan 20, 2009
Grocer Highlights Healthful Foods
Supervalu Inc. will become the first national supermarket chain to label products that meet government health recommendation.
Posted Jan 19, 2009
Beer Sales Hit Global Slump
A slight drop in beer volume at SABMiller and a cut in jobs by Carlsberg AS fueled speculation that beer consumption may be dropping worldwide.
Posted Jan 19, 2009
Lawsuit Filed Against Vitaminwater
The Center for Science in Public Interest filed a class-action lawsuit against Coke over Vitaminwater’s healthful claims.
Posted Jan 19, 2009
Beer Gets At-Home Boost
During tough economic times, beer sales are heating up.
Posted Jan 16, 2009
BK Invites Facebook Users to “Sacrifice”
Burger King’s Whopper Sacrifice application for the popular social networking site rewards users with a coupon for a free whopper when they drop 10 friends.
Posted Jan 14, 2009
Lay’s Tries to Rehabilitate Its Image
The company is fighting back against claims that its products are over-processed with a new marketing campaign that emphasizes the freshness and quality of its potato chips.
Posted Jan 14, 2009
Thanasi Foods Introduces BIGS Sunflower Seeds
The snacks, jumbo-size sunflower seeds in a re-sealable bag, come in such flavors as original salted and roasted, Frank’s RedHot buffalo wing, and zesty ranch.
Posted Jan 12, 2009
Sugar-free Gum, Dark Chocolate Led 2007 Confectionery Industry Sales
The National Confectioners Association predicts what will drive candy trends for 2008 and 2009.
Posted May 22, 2008
Skinny Water Launches With Free Gasoline Giveaway
The new zero-calorie beverage promotion also gave away free samples at an area gasoline station.
Posted May 22, 2008
Coke, Pepsi Pledge to Stop Targeting Children With Ads
The soft-drink companies will eliminate advertising to the under-12 crowd by the end of 2008.
Posted May 21, 2008
Consumers to Purchase 21 Million Cases of Beer for Memorial Day Celebrations
Memorial Day kicks off the summer beer drinking season.
Posted May 20, 2008
Private-Label Products Gain Market Share
With a slowing economy, more consumers are purchasing private-label products.
Posted May 20, 2008
New Study Finds Hispanic Market Complex
The differences between the Hispanic market and the general population warrant consideration in products and packaging, marketing and merchandising development.
Posted May 15, 2008
Bridging the Gen Y Gap
Posted May 7, 2008
Pepsi Reduces Plastic by 20 Percent
Posted May 7, 2008
NACS Redesigns Award-Winning NACS Magazine
Posted May 5, 2008
Soft-Drink Bottlers Test Different Bottle Sizes
Posted May 5, 2008
New Slurpee Flavor Rocks With Guitar Hero
Posted May 5, 2008