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August 2008

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 GrassTops Newsletter

How to Guide for Congressional Visits During the August Recess
Posted: August 8, 2008                          
  • KISS Principal - Keep It Short and Simple!  Your message should be brief, basic, and easy to understand. You may only have a few minutes to convey a complex issue.  Avoid using acronyms and industry terms.  Only cover one issue and know the bill number and title of the legislation.

  • Personalize It. Every issue has a human face, a familiar location, and a story to tell.  Telling your story and how you are affected is the best lobbying tool you have.

  • Tell the Truth.  Know the issue, know the facts, and never lie about an issue.  If you don’t know the answer, say so and offer to get answers for them.  Trust and reliability of your information is essential to building your relationships. 

  • Do your Homework.  Know the elected official's voting record and what positions they have taken on the issue in the past.  Check out their website at www.house.gov or www.senate.gov .

  • Polite to the Players.  Never underestimate the importance of staffers who are the prime source of information for their bosses.

  • Expectation Management.  Know what your legislators can and can’t do for you.  Remember things happen slowly in Washington.  Don’t demand support.  Be courteous and tactful at all times, if the situation warrants, don’t spare praise for a previous vote or position. 

  • Connect the Dots.  Identify the issue and why you care.  Indentify actions you expect the legislator to take with your request.  You should cover your position, the opposing arguments, and the reason that your position is best for not only your business, but the community.

  • Request a Response.  One of the goals of a meeting is to elicit a position from the legislator.  Even if it is contrary to yours, at least you know where he or she stands, which is also important. 

  • Follow-up.  Always write a thank you note and respond to any outstanding concerns or unanswered questions.  This brings closure to your meeting and sets a positive tone for your next meeting.

  • Never bring up campaign finance issues.  Do not discuss fundraising or contributions while in the Member’s office.  This is only appropriate at an actual fundraiser.