FDA Issues Warning Letters Over Flavored Cigarettes Sold as Cigars

The agency said labeling the cigarettes as “little cigars” or “cigars” violates the law.

December 14, 2016

WASHINGTON, D.C. – The U.S. Food and Drug Administration (FDA) has sent letters to four tobacco makers warning them about selling flavored cigarettes labeled as “little cigars” or “cigars,” The Consumerist reports.

Cheyenne International, Prime Time International Distributing, Southern Cross Tobacco Company and Swisher International have been selling flavored tobacco products under the names Cheyenne, Criss-Cross, Prime Time and Swisher Sweets, in such “youth-appealing flavors” as cherry, grape, strawberry and wild cherry.

The FDA contends that selling flavored cigarettes as little cigars violates the Family Smoking Prevention and Control Act. “Flavored cigarettes appeal to kids and disguise the bad taste of tobacco, but they are just as addictive as regular tobacco products and have the same harmful health effects,” said Mitch Zeller, J.D., director of the FDA’s Center for Tobacco Products.

The agency pointed out that the products meet the definition of cigarettes, not “little cigars” or “cigars,” “because they are likely to be offered to, or purchased by, consumers as cigarettes based on their overall presentation, appearance, and packaging and labeling.”

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