FRAMINGHAM, Mass. – Convenience retailer Cumberland Farms will celebrate Thanksgiving by showing appreciation to its customers with free coffee, tea and hot chocolate.

From 12:00 am to 11:59 pm on Thanksgiving Day, customers can stop by any one of the brand's nearly 600 retail locations in the Northeast and Florida for a free coffee, hot chocolate, cappuccino or tea. Customers can also spice things up by adding a limited edition holiday flavor shot like gingerbread and peppermint to their beverage, at no added cost. 

"Looking back on 2015, we are so thankful for our loyal customers, our community partners and for all of our employees here at Cumberland Farms," said Ari Haseotes, CEO of Cumberland Farms. "Whether you're hitting the road and traveling this Thanksgiving or just swinging by the store in your neighborhood, we hope you'll enjoy your favorite beverage—on us."