PLANO, Texas – This week Pizza Hut launched its new, holiday-themed Triple Treat Box, a uniquely-packaged pizza "box" that features two medium one-topping pizzas, an order of breadsticks or flavor sticks and a Hershey's Ultimate Chocolate Chip Cookie.

"What the holidays are all about can get lost sometimes in the hustle and bustle of the season, but at Pizza Hut, we want to help make every day feel like a holiday," said Jared Drinkwater, vice president of marketing, in a press release. "That's why we created the Triple Treat Box. It's a delicious, easy meal to share with family and friends, and while it's always fun to get pizza, getting pizza in a special gift-wrapped box can add even a little more excitement to pizza night."

Earlier this year, Pizza Hut announced the removal of artificial flavors and colors from its core pizzas. The company also says it has the world's busiest website in the pizza category, and that Pizza Hut was the first company to launch online ordering and the first to rollout a pizza ordering app. The company has also tested ways for customers to track and follow their delivery driver all the way to their door through proprietary GPS-like tracking built into the driver experience. 

"The backbone of our business is our customers, and everything we have developed or are developing is focused on making their experience great every time at Pizza Hut," Drinkwater added. 

To support the launch of the Triple Treat Box, Pizza Hut will introduce new TV creative starring an assortment of celebrities who help a family make every day a holiday. The ads will begin airing the week of November 15.