MINNEAPOLIS, MN - Target announced last week an innovative online weekly ad that enables consumers to customize their savings.

"My TargetWeekly" is a customizable version of the retailer's popular online weekly ad, which draws more than 1.2 million visitors each week. With My TargetWeekly, consumers create customized deal alerts and customized views to focus on their preferred products. They can also share deals via Facebook and Twitter and create customized mobile shopping lists.

"We are excited to provide our guests with yet another innovation to simplify their lives and improve their shopping experience," said Steve Eastman, President, Target.com. "As the only retailer offering this technology, we are proud to give our guests more ways to make the most of their dollar, which helps us deliver on our 'Expect More. Pay Less.?? brand promise."