Kwik Trip Helps Combat Childhood Obesity

Convenience retailer raised $65,000 to help invest in healthier futures for children.

July 27, 2016

WASHINGTON – This week the Partnership for a Healthier America (PHA), which works with the private sector and PHA Honorary Chair First Lady Michelle Obama to make healthier choices easier, announced that Kwik Trip raised $65,000 during its 2016 coin canister campaign in support of PHA’s mission to help solve the nation’s childhood obesity crisis.

Throughout the month of June, all 491 Kwik Trip locations throughout Wisconsin, Minnesota and Iowa urged communities to support PHA’s work with the placement of canisters at every checkout lane. Now in its third year, this campaign has raised $180,000 since 2014 to help invest in healthier futures for our nation’s children.

“Consumer demand for healthier food is on the rise,” said PHA CEO Lawrence A. Soler. “This campaign—and Kwik Trip's commitment to meeting their customers growing needs—is affirmation that the healthy choice can be the easy choice for busy parents and families.” 

Since first teaming up with PHA in 2014, Kwik Trip has made a number of advancements to make healthier choices more convenient and accessible for their guests through their EatSmart program, as well as becoming the first convenience store to offer a PHA-approved combo meal. Building upon these efforts as a part of its new commitment to PHA, by June 2017 Kwik Trip will offer an expanded stock of healthier options, including healthier packaged foods like nuts and granola bars throughout the store, and will increase healthier options in the checkout area.

“Kwik Trip is proud to [team up] with the Partnership for a Healthier America and assist them in their efforts to help eliminate childhood obesity,” said Dave Ring, Kwik Trip’s community relations manager. “We are grateful for the generosity of our coworkers and guests in support of our continued mission to provide healthier food options and make a positive difference in the lives of the people and communities we are fortunate to serve.”

To find out more about Kwik Trip’s commitment to making healthier choices easier, visit their website.

Advertisement
Advertisement
Advertisement