7-Eleven Stores Unveil New, Larger Stores

Independent chain in Oklahoma expands convenience store format to include a kitchen and prepared foods.

July 27, 2015

OKLAHOMA CITY – The Oklahoman reported last week that family-owned 7-Eleven Stores unveiled the first of its new formats, which feature a kitchen for expanded foodservice offers, more coffee selections, softer lighting, patio seating and diesel fuel.

"We don't have everything made-to order yet, but that's the direction the market is going," Jim Brown, president of 7-Eleven Stores, told the news source.

Three additional new-format stores are currently under construction in the Oklahoma City area, with plans for as many as 15 in the near future. The Oklahoman adds that some of the new stores will replace existing locations and others will be an expansion for the 7-Eleven Stores brand, which has about 110 stores in central Oklahoma.

Brown said that the new format is the product of a few years of planning and extensive market research. "It has been a process of finding out about what our customers like about us and building on that," he said. "The opening of the first store is only the beginning, not the end.”

7-Eleven Stores is one of the Oklahoma’s largest independent convenience and fuel retailers and employs more than 1,200 people. 7-Eleven Stores is a completely separate company from Dallas-based 7-Eleven Inc. While both companies share the name and trademark of 7-Eleven, only 7-Eleven Stores in Oklahoma continues to be family-owned.

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