DULUTH, Ga. – NCR Corporation and Speedway LLC are teaming up to bring an omni-channel strategy to the pump. 

Speedway is deploying NCR’s OPTIC self-service solution that comes in its standard configuration, EMV-ready with a touch screen, contactless reader (including mobile phones), 2D barcode scanner and mag stripe reader. NCR offers OPTIC in two sizes: a smaller 5” terminal for use with older dispensers, and an ultra-sharp 12” widescreen.

“We are a customer-focused organization and as such, we are always looking for ways to add speed and simplicity for consumers, whether they are fueling, eating or shopping in our stores,” said Tony Kenney, president, Speedway, and NACS Executive Committee member.

The NCR OPTIC solution allows Speedway to utilize an open source solution, further enhancing the shopper experience with its industry-leading Speedy Rewards loyalty solution, built on NCR’s Advanced Marketing platform.

“Extending the relationship with Speedway and providing our latest pay-at-the-pump solutions opens the door to more innovation,” said Michael Bayer, president, NCR Retail. “Our focus is to help customers, such as Speedway, build more efficient, profitable and connected businesses.”