NEW YORK CITY – Chopped
salads are turning up in the most unusual places these days, as more
Northeasterners pick fresh greens as their lunch of choice, the New York Times
reports. The Duane Reade drug store serves chopped salads at its Up Market food
court, while fast-food restaurants such as Arby’s have also jumped on the
chopped salad bandwagon.
Even Subway will start
offering any six-inch subs as chopped salads without the sub roll. “In other
words, New Yorkers can now get a chopped salad just about any place except a
gasoline station,” the article stated.
Restaurant chains devoted
to the chopped salad have sprouted up in the city lately, including Chop’t
Creative Salad Company and Just Salad. Part of the appeal of chopped salads is
the mind-boggling array of choices, giving consumers a way to easily customize
their lunch.
“It’s about control,
especially for millennials,” said Darren Tristano, an executive vice president
of Technomic. “They want the ability to customize and control what’s happening
to the food that’s being prepared. They want it the way they want it.”
It appears the interest in
chopped salads is mainly in the Northeast, from Washington, D.C., to Boston.
However, some restaurants are cutting back on its salad offerings, including McDonald’s.
But Chick-fil-A
recently added premium salads to its lineup.