COLUMBUS,
OH – Slider eaters are nothing if not creative, which has prompted White Castle
to challenge consumers to concoct creative recipes featuring its one-bite
wonders.
The
2013 Crave Time Cook-Off will reward one culinary genius whose 10-slider
creation best pleases the palate.
"We're
very lucky to have a nation of dedicated Cravers willing to create new and
exciting recipes, and this is a fun way for Craver Nation to showcase their culinary
skills," said Jamie
Richardson, vice president of White Castle.
Contestants
must create a recipe incorporating 10 White Castle sliders and feature meat,
onions and buns. Pickles and cheese are optional, a wavering that we feel will
dilute the entry pool.
Culinary
professionals will select three top receipts that will be voted on by fellow
Cravers on the company’s website, which also includes entry information.
Recipes
will be judged on the following criteria:
- Presentation
- Taste
- Best Use of Product
- Originality
- Culinary Correctness: a recipe that can be replicated by our chef
The
grand prizewinner will receive an exclusive grand prize appearance in a video
with White Castle's executive chef, a trip to visit the White Castle
headquarters in Columbus,
Ohio, combined with one Crave Case filled with Original Sliders every week for
a year.
Entries
are due by August
31, 2013.