ALEXANDRIA, Va. – Effective category management can be one of the key drivers to in-store sales. On Tuesday, April 5, from 1 pm to 2 pm EDT, NACS is sponsoring a webinar titled, “Taking Charge of Your Categories in 2016.” This free webinar features Casey McKenzie, senior principal consultant at Impact 21, and Lundy Edwards, general manager at Forward Corporation.

Whether you’re an old hand at category management, are just getting started, or haven’t really begun yet, this webinar will provide tips and ideas for convenience retailers to improve their category sales. The webinar will cover the three “Bs” of category management:

• Bottlenecks. Most retailers face similar obstacles when implementing and sustaining category management. Learn to effectively address these issues.
• Basics. It’s always good to review the basics as we tend to drift away from them over time and then wonder, “What happened?”
• Best Practices. Discover proven techniques for maximizing category management effectiveness.

To register for the free webinar, click here.

Retailers can also register for NACS’s online Category Management Course, which teaches analytical skills to assist in maximizing the productivity of foot traffic and growing sales. So far, 20 retailers have completed the course, which offers convenient, flexible and affordable online training. Graduates of the online training are eligible to become Certified Convenience Category Managers. Click here for more information about the course.