WAWA, Pa. – Wawa is giving its rewards members a new reason to say “TGIF” with the return of “Free Coffee Fridays” during March.
“We are thrilled to bring back “Free Coffee Fridays,” building on the success of the fall program,” said Dena Pizzutti, manager of relationship marketing. “Our members love the variety of our rewards, but coffee is definitely the favorite.”
This offer continues to make connecting with Wawa through its mobile app and Wawa Rewards program more worthwhile and convenient—especially for coffee lovers. The promotion builds on the success of the fall “Free for All” promotion when more than 10 million rewards were distributed to Wawa Rewards members. The March “Free Coffee Fridays” promotion will be Wawa’s largest Wawa Reward giveaway yet—with millions of coffee rewards planned for distribution.
In addition to the Free Coffee Friday giveaways, Wawa Rewards members can use the Wawa app to:
- Pay in-store with a registered gift card
- Earn and redeem Wawa Rewards
- Check hours of operation and find directions to the nearest Wawa
- Get real-time fuel prices at Wawa fuel stores
- View nutrition information and plan a meal
“In 2016, more than 10 million rewards were distributed to our members, saving them millions of dollars by using Wawa Rewards, and we expect 2017 to be an even bigger, more rewarding year,” Pizzutti said.
Beginning February 1, 2017, Wawa enabled mobile ordering for Wawa Rewards members who have shopped in its Delaware County, Pa., stores and parts of Chester and Montgomery County as part of a test phase. Those customers will be able to use the enhanced functionality in all Wawa stores.
The Wawa mobile app, which features the Wawa Rewards program, is available free for Apple and Android devices. Users can register a Wawa gift card to earn Wawa Rewards and check their balance, and free Xfinity Wi-Fi in all Wawa stores makes using the app and paying in-stores easier and faster.
Wawa Rewards launched in January of 2015, and all of Wawa’s 748 stores accept mobile payments through the Wawa mobile app, enabling customers to make in-store purchases with a registered Wawa gift card from their smartphones. In 2016, more than 10 million rewards were distributed to members.