Doritos Mix Comes to the Snack Aisle

New product cited as one of Frito-Lay’s biggest launches in recent history.

February 19, 2016

PLANO, Texas – Doritos, a flagship brand from PepsiCo's Frito-Lay division, is combining four different Doritos shapes and flavors in one bag, marking one of the company’s biggest product launches in recent history.

Doritos Mix snacks are now available nationwide in two sizes: a 3.0-oz. bag and a 9.5-oz bag. The Cheese Explosion mix includes four cheese flavors, while the Taco Explosion mix-up includes the flavors of spicy nacho, sour cream, taco and salsa. All of the mixes include the iconic Doritos Triangle, Dinamita rolled tortilla, a twist and open triangle shapes.

"Our consumers have told us they're seeking bold flavors and greater variety. With Doritos Mix, they now have a unique blend of four different flavors and shapes in one bag," said Jeannie Cho, vice president of marketing, Frito-Lay North America, in a press release.

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