IRVINE, Calif. – In what Taco Bell is calling its biggest creation yet, the QSR announced the upcoming unveiling of a new mystery item through a redacted press release.
“With respect to our fans and [redacted]-lovers everywhere, we knew they wouldn’t want to wait to get their hands on [redacted],” said Marisa Thalberg, chief marketing officer for Taco Bell Corp. “There’s just one thing: it’s a ‘blind’ pre-order… requiring just a small act of faith (not knowing what it is until you pick it up) to be at the very forefront of this impending phenomenon.”
Customers who pre-order the mystery item can pick-up their order on February 6 from 2 pm to 4 pm local time in restaurants nationwide.
“We’ve taken delicious [redacted] and placed it [redacted] to create the next craveable food innovation you can only get at Taco Bell,” said Chris Brandt, chief concept and brand officer for Taco Bell Corp.
(Editor’s note: Your guess is as good as ours.)