Hershey’s Debuts Creamy Spreads

The company has developed a new line of sweet, chocolate spreads.

January 17, 2014

HERSHEY, Pa. – The Hershey Company has launched Hershey’s Spreads, a new line of chocolate spreads. Inspired by Hershey’s pure chocolate flavor, the creamy, rich spreads will be available in three varieties: Chocolate, Chocolate with Almond and Chocolate with Hazelnut.

Dating back to 1894, The Hershey Company has a legacy of creating chocolate experiences, from the iconic Hershey’s Milk Chocolate Bar to Hershey’s Syrup and Hershey’s Cocoa. Hershey’s Spreads continues this legacy with the introduction of chocolate spreads that can turn any food into a unique chocolate snacking experience.

“The average American snacks more than two times a day and what better way to transform everyday snacks into delicious treats, than with the genuine chocolate flavor that only Hershey can deliver,” said spokesperson Anna Lingeris, in a press release. “We have been delivering genuine chocolate experiences in a variety of forms for 120 years and our legacy as the leader in chocolate continues with Hershey’s Spreads.”

Hershey’s Spreads are now available nationwide at food, mass, drug and convenience stores in 13-ounce jars. The new product will be supported by a robust integrated marketing campaign that began in the fourth quarter of 2013 and will continue through 2014.

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