IRVING, Texas—In celebration of Oktoberfest, 7-Eleven has introduced the Smokey Cheddar Sausage, the convenience retailer's take on Germany's culinary staple with a smokey, savory and cheesy twist. Customers can snag this snack at participating 7-Eleven, Speedway and Stripes stores for a limited time. 

7-Eleven's Smokey Cheddar Sausage is made with real cheddar cheese and a Johnsonville sausage, smoked naturally with hardwood chips. Nestled in a pillowy bun, this wurst can be topped with a variety of condiments and toppings in-store. What’s more, members of 7Rewards and Speedy Rewards will earn 200 bonus points with each purchase of a Smokey Cheddar Sausage.

"We're excited to bring our customers another new, innovative menu item with the Smokey Cheddar Sausage, arriving just in time for Oktoberfest celebrations happening around the world," said Vareesha Shariff, 7-Eleven senior director of hot food. "Pair this wurst with a Bavarian-inspired side like our 7-Select Mini Twist Pretzels and you have a 'Wiesn' to party."

7-Eleven recently collaborated with Crocs to give consumers the chance to nab three limited-edition 7-Eleven-themed styles, including Crocs' newest look, the height-forward Mega Crush Clog. Fans can get a first taste of the collection beginning now through September 22 at 12 p.m. EDT by visiting www.crocs.com to enter the drawing for a chance to purchase a pair of the limited-edition 7-Eleven X Crocs Mega Crush Clogs. Fans will be notified if they've been selected, and quantities are limited to one pair per customer.

The 7-Eleven X Crocs Classic Clog and Sandal styles will launch globally on November 7.